Fall in Brooklyn is A statement. Hoodies, caps, and bold detail bring the city’s energy to life
Welcome to The University of Brooklyn

There’s no Ivy League quite like Flatbush.
No campus more alive than Crown Heights at 2 PM on a summer day.
No school spirit stronger than a block party in Bed-Stuy.
Nothing more vibrant than Eastern Parkway on labor day.
The University of Brooklyn isn’t just a brand — it’s a mindset.
Every hoodie, every stitch, every slogan represents something deeper: pride in where you’re from, love for your neighborhood, and a nod to the culture that raised you.
We created this line for the ones who learned more from the stoop than a textbook,
Who speak fluent MetroCard and double-dutch,
Who believe Brooklyn is more than a borough — it’s a classroom, a movement, a legacy.
Each colorway you’ll find in our hoodies represents a different mood, a different campus, a different walk of life — but it all ties back to the same place:
Brooklyn.
Your city. Your story. Your university.
This is only the beginning.
Enroll now. Represent always.
Welcome to the University.